04EXHIBITION SCHEDULE
Exhibition Schedule
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Marketing Week [Spring]
“Creating a sales mechanism” is an area that managers and marketers always pursue. With the shift of consumption pattern, customer-originated marketing strategies influence the company’s expansion. This exhibition has been expanding in scale since it was first held in 2009 as a venue for solving unanswered problems. From marketing strategy planning to promotion measures, this is Japan’s largest exhibition consisting of eight specialized shows that cover all thing related to marketing.
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Promotional Goods Expo [Spring]
This show, which features products and services useful for sales promotion, is held in Japan’s largest scale for more than 16 years. From promotional items such as novelty, souvenirs and PB/OEM products to printing services and packaging production, store furniture, signature display, and spatial design, everything related to promotion of companies/stores/facilities will be exhibited. In recent years, many products have been exhibited that are suitable for promotion strategies in line with such as women’s, senior citizens and foreigners.
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Sales Support Expo [Spring]
This exhibition is the only business negotiation exhibition in Japan that specializes in sales, from IT solutions such as customer management systems and business card management software to services such as sales agents and consulting. Every year, many sales promoters and managers come with the aim of “strengthening our company’s operations” and “increasing sales by making sales more efficient.” For this reason, since its first opening in 2014, it has gained a reputation as an “exhibition that increases sales when exhibited”, and is a notable exhibition that has grown in size every year.”
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Advertising Media Expo [Spring]
The event has been held since July 2016 in response to many requests from the industry to compare and consider services useful for advertising activities and branding support. Because companies dealing with outdoor advertising, promotional media, and content distribution services will exhibit, many people in charge of advertising and marketing who have difficulty promoting their company will come. “Both exhibitors and visitors designated it as a “”place to discover new clients,”” and active business negotiations are taking place at the venue.”By holding this exhibition, we will contribute to the further development of the advertising industry.
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Web & Social Media Marketing Expo [Spring]
Web and IT are essential for recent marketing activities such as “Web Marketing” and “SNS Marketing”. In response to this trend, this show was newly established in July 2018, and visitors highly praised it, saying, “We were considering introducing the system, so we wanted a place where we could compare it at once.” From the latest digital marketing to digital and analog integration, this is a fast-growing business negotiation exhibition where you can get suggestions that meet your company’s condition needs on the spot.
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Customer Experience Management Expo [Spring]
As an exhibition specializing in improving customer experience (CX), we joined the composition exhibition of Marketing Week from the Osaka (Kansai) Exhibition in September 2021. There were many requests for holding in the Kanto area as well, and we held spring exhibitions in April and summer exhibitions in July while increasing the scale. This show features CXM (Customer Experience Management), web customer service tools, FAQ systems, marketing automation, and CMS (Content Management System) to actively discuss introduction of services and customer journey promotion.
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Data Insight Expo [Spring]
As an exhibition focused on data analysis and insight in marketing research, we decided to hold a new show after receiving many requests from the industry. This exhibition is a business negotiation exhibition that displays everything from research to consulting, such as market and competition research, data analysis, questionnaire research, area research, social listening, and corporate list data utilization.
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Creative Tech Expo [Spring]
In the modern era, companies are accelerating their use of internet advertisements in response to the trend of establishing customers’ online consumption styles and full-fledged digitization of companies. In response to the increasing demand for creative production in content marketing, we decided to hold a new show within Marketing Week. In this exhibition, generated AI, web pages, banners, LPs and video production, creative production platforms, creative staffing and production branding will be exhibited in one place.
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EC Acceleration Expo [Spring]
As online consumption increases, the trend of companies creating their own EC sites and changing to D to C brands is increasing. In response to that demand, a new show is launched. In this show, services that increase sales of EC sites such as EC platform site construction, application development, EC consulting, O2O·OMO, web customer service tools and live commerce will be exhibited in one place.
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Marketer Recruitment & Training Expo [Spring]
In recent years, while many companies are increasingly emphasizing business strategies utilizing marketing, there is also a prevalent sentiment among them that they are lacking in marketers or facing challenges in educating marketers. Recognizing the urgent need for recruiting and nurturing marketers, the decision has been made to newly launch this exhibition.
At this show, various services will be showcased to address these challenges, including recruitment support, e-learning and online courses, marketing outsourcing and staffing, consulting, and human resources management systems.
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Manufacturing World Nagoya
Manufacturing World Nagoya is one of the largest manufacturing exhibitions in the Chubu region, comprising a total of seven exhibitions. It attracts visitors from the design and development departments, manufacturing and production engineering departments, IT and plant management from many manufacturing companies in the Chubu region and beyond.
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Design Manufacturing Solutions Expo Nagoya
A large number of exhibitors wanted to expand their sales channels in the Chubu region, so they strongly requested that the exhibition be held not only in Tokyo and Osaka, but also in Nagoya. In response, the decision was made to hold the exhibition in Nagoya in April 2016. Immediately after the announcement, requests to exhibit poured in, and the planned venue space was hastily expanded. From the very first edition, the fair became a large-scale trade fair with 707 exhibitors (including concurrent exhibitions). By 2022, it will be Asia’s leading manufacturing trade fair, with 1,650 exhibitors.
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Mechanical Components & Technology Expo Nagoya
The Chubu region, centred on Aichi Prefecture, is one of the most important manufacturing clusters in Japan. The first exhibition was held in Nagoya in April 2016 in response to requests from engineers for a full-scale trade fair specialising in manufacturing to be held in Aichi, where major manufacturers in the automotive, heavy industry and aeronautics industries are concentrated. The exhibition received enthusiastic expectations as a trade fair specialising in the Chubu region, and has become a large-scale trade fair with 35,361 visitors in its third edition. With the birth of this exhibition, it will be held three times a year, following Tokyo and Osaka, to contribute to the revitalisation of the manufacturing industry in all regions of the country.
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Factory Facilities & Equipment Expo Nagoya
In October 2016, RX Japan announced that it would be holding a factory equipment and fittings exhibition in Osaka, and at the same time announced that it would also be holding this exhibition in Nagoya in April 2017. Held in Aichi Prefecture, which boasts the largest number of factories in Japan, the exhibition has attracted a great deal of attention from industry professionals since its inception, attracting many visitors from factory management, manufacturing and production engineering departments in Aichi Prefecture and other parts of the Chubu region. In the near future, the number of exhibitors and visitors will rapidly increase from all over the world, making it one of Asia’s leading international trade fairs.
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Aerospace Components & Technology Expo Nagoya
The aerospace industry is expected to be a major growth industry for Japan in the future. This is where the state-of-the-art manufacturing technology of small and medium-sized enterprises (SMEs) is greatly needed. In response to this trend, RX Japan organised the Aerospace Technology & Components Expo Nagoya in April 2017. Many users from the Chubu region, the heart of the aerospace industry, visited the exhibition. In the future, the number of exhibitors and visitors is expected to increase significantly, not only from Japan but also from overseas, and RX Japan is expected to grow into one of the world’s leading specialised trade fairs in five years’ time.
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Additive Manufacturing Expo Nagoya
RX Japan has decided to hold Additive Manufacturing Expo in Tokyo in February 2019. Following this announcement, we received a number of requests from automotive and aircraft-related manufacturers in the Chubu region, who said it would be difficult for them to travel to Tokyo, and that they would like the exhibition to be held in Nagoya as well, and that they would like their subordinates on the manufacturing floor to visit the exhibition. We have received a number of comments such as “It is difficult for me to travel to Tokyo, so I would really like to have the exhibition in Nagoya. In response to these comments, the decision was made to hold this exhibition at Port Messe Nagoya in April 2019 at short notice.
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Industrial AI/IoT Expo Nagoya
This is a specialised exhibition where IoT and AI solutions for the manufacturing industry, including IoT platforms, AI solutions, security and communication devices, are exhibited under one roof. Many users from the manufacturing, production engineering, quality, design, development and information systems sectors of the manufacturing industry visit the exhibition and engage in active business discussions with exhibitors.
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Measure/Test/Sensor Expo Nagoya
This is a specialised exhibition where measurement, inspection and sensor products are exhibited in one place. It was held for the first time in 2020 in response to a number of requests from industry participants to have more measurement and sensor products gathered at Manufacturing World Nagoya, and to hold an exhibition where exhibitors of measurement products play a leading role.
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Manufacturing DX Expo Nagoya
Manufacturing DX Expo Nagoya is an exhibition of IT products and services that promote business digitalisation and digital transformation (DX) in the manufacturing industry. Users from the information systems, manufacturing, development, procurement, quality, sales and management planning departments of the manufacturing industry are expected to attend. The exhibition will be held at Port Messe Nagoya and also in Tokyo, Osaka and Fukuoka.
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Industrial ODM/EMS Expo Nagoya
Manufacturing ODM/EMS Expo Nagoya brings together companies specialising in manufacturing development, manufacturing ODM and EMS. Users from manufacturing, production engineering, design, development, corporate planning, procurement and quality departments in the manufacturing industry are expected to attend. The exhibition will be held at Port Messe Nagoya and also in Tokyo, Osaka and Fukuoka.
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Japan IT Week Spring
This exhibition is Japan’s largest* IT trade show focusing on system development, operation, and maintenance, consisting of four exhibitions: Software & Applicatin Development Expo, IoT & Edge Computing Expo, Information Security Expo, and IT Operation Management & Data Center Expo. It serves as a venue for individuals facing various IT-related challenges such as the introduction or reconstruction of core systems, reducing production and development costs, and cybersecurity measures. Visitors come to discuss their issues and engage in negotiations for potential solutions and implementations. (*”Japan’s Largest” in reference to the exhibitor number and the net exhibit space of trade shows with the same concept.)
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Software & Application Development Expo Spring
The exhibition, which is the origin of “Japan IT Week,” started in 1992 as a show specialised in software and application development. Over the years, it has evolved into an industry-rooted IT exhibition where active negotiations take place. “Offshore development,” where Japanese companies outsource system development overseas, is one of the major categories, and a distinctive feature of this exhibition is the participation of exhibitors from various countries around the world, including Asia and Europe.
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IoT & Edge Computing Expo Spring
The Embedded & Edge Computing Expo, which began as the Embedded System Development Technology Exhibition in 1998, and the IoT Solution Expo, born as a specialised exhibition focusing on IoT/M2M technology, have been integrated into one show. Starting from 2025, they will be held as the IoT & Edge Computing EXPO. This exhibition will feature displays of Edge AI, development support tools, communication modules, and more.
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Information Security Expo Spring
This exhibition started in 2004, a year before the full implementation of the Personal Information Protection Law. The show features various information security technologies and products/services for protecting important confidential information held by companies. Attendees include information system departments and executives who are looking to implement the latest security measures to prepare for advanced and diversified cyber attacks.
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IT Operations Management & Data Center Expo
In 2020, the Data Storage Expo and the Data Center Exhibition were integrated to become the Data Center & Storage Expo. Starting from 2024, it has been renamed as the IT Operation Management & Data Center EXPO. This exhibition showcases products for building essential data centers for IT infrastructure and services for operating and managing a company’s IT assets.
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Japan DX Week Spring
Starting from 2025, this exhibition will be held as Japan’s largest comprehensive exhibition on DX (Digital Transformation). It consists of four exhibitions: AI & Business Automation Expo, On-site DX Expo, Data-Driven Management Expo, and Deskless Work DX Expo. This exhibition showcases products and services utilizing AI and data to achieve DX for people working in various environments, from office workers to deskless workers, aiming to improve business efficiency.
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AI & Business Automation Expo Spring
This exhibition showcases AI technology and business automation solutions utilizing it. It not only presents the latest AI technology but also serves as a platform for visitors to explore opportunities to integrate AI technology into their own companies. Since its inception in 2018, it has been expanding in scale each year and has become a core component of Japan DX Week.
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Office-work DX Expo Spring
This exhibition originated from an event showcasing cloud computing services that began in 2010. It was renamed the Cloud & BPR EXPO in 2020. Over time, it has evolved into an exhibition featuring numerous solutions aimed at enhancing the efficiency and productivity of back-office operations. Starting from 2025, it will be renamed the “Office-work DX Expo,” focusing on products that facilitate internal business reform and DX within companies.
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Data-Driven Management Expo Spring
Due to the advancement of technology, it has become possible to collect and analyze vast amounts of data. Leveraging such data for business decision-making and strategy formulation has become an indispensable element for companies. This exhibition brings together products and services aimed at utilizing all kinds of data for management purposes. It is a show where challenges such as “wanting to visualize data and utilize it for decision-making” or “seeking advice on data analysis” can be addressed and resolved.
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Deskless Work DX Expo Spring
Amidst the advancing trend of aging populations, labor shortages have become a significant challenge across various industries. Particularly in sectors such as factories, construction, and warehouses, where work is done on-site without desks, labor shortages have become increasingly severe. Against this backdrop, a new exhibition has been launched to bring together products and services aimed at realizing DX (Digital Transformation) in on-site work. By hosting this exhibition, it aims to contribute to alleviating labor shortages in various industries across Japan.
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Sales & Digital Marketing Week Spring
Utilizing digital technology in sales and marketing activities accelerates business growth through efficiency improvements, enhanced accuracy, and acquiring new customer segments. With the theme of Sales & Marketing × Digital, an exhibition targeting sales planning, sales promotion, executives, marketing, advertising & PR departments, and sales promotion departments will be held starting from 2025. This exhibition aims to cater to professionals in these fields and provide insights into leveraging digital tools for their business strategies.
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Sales Digital Transformation Expo Spring
In 1996, the Database & Data Warehouse EXPO was born, growing into a specialized exhibition where solutions for analyzing and managing information were showcased. Today, managing and analyzing customer information has become indispensable for companies. Furthermore, starting from 2023, it was renamed to “Sales Digital Transformation EXPO.” This exhibition not only focuses on data management and analysis but also showcases various solutions to support diversified sales activities such as inside sales and online negotiations.
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Digital Marketing Expo Spring
In 2007, an exhibition specializing in services aimed at effectively marketing through the use of IT, with a focus on improving websites, was born. As the trends rapidly evolve, customer touchpoints and needs become increasingly diverse. Utilizing digital technology in marketing activities has become indispensable for expanding sales. This exhibition showcases marketing tools and services that leverage digital technology.
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E-commerce & Store Week Spring
With the expansion of the e-commerce market, the adoption of cashless transactions, the streamlining of store operations, and the proliferation of next-generation retail stores, the purchasing styles of goods are rapidly evolving into diverse and convenient forms with the power of technology. This exhibition will be held as a showcase for e-commerce support services utilizing digital technology, as well as solutions for store management, customer attraction, and customer service.
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Advanced E-commerce Expo Spring
The e-commerce market is expanding globally, and Japan is also experiencing a growth trend. With the development of digital technology, consumers can conveniently shop, while sellers can now leverage data analysis and personalization. Furthermore, the expansion of the e-commerce market has had a significant impact on logistics.
This exhibition showcases products and services that play a role in scenes such as e-commerce and logistics. Whether you aim to increase e-commerce sales or improve efficiency in delivery and inventory management, this exhibition offers solutions to various challenges.
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Store Digital Transformation Expo Spring
Offline self-ordering, self-checkout, cashless payment support, and pre-order acceptance are accelerating the DX (Digital Transformation) in physical stores. By leveraging digital tools, not only can customer convenience be enhanced, but it can also lead to business efficiency and workforce reduction. This exhibition will feature various IT products and services related to store management, customer attraction, and customer service. Attendees will include those involved in managing supermarkets, convenience stores, restaurants, salons, gyms, hotels, and leisure facilities.
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Education Expo Japan (EDIX Tokyo)
EDIX is the largest exhibition of its kind in Japan, where the latest ICT products and materials for education, renovation of educational facilities, equipment and supplies for schools, educational services, and educational solutions for businesses will all be on display. The introduction of ICT devices such as tablet PCs and electronic whiteboards, support for reforming the way teachers and staff work, support for compulsory programming education, university reform and globalization, and telework, all of which are rapidly reforming the work environment of schools, educational institutions, and corporations. Various solutions for shaping “new education” are attracting a lot of attention. Literally, elementary, middle and high school teachers, cram schools, university faculty, school boards and other educators, as well as human resources, accounting and management departments of corporations will come from all over the country to install the products at the show.